Market Research
Data-Driven Insights
for Strategic Sales Growth
Actionable Market Intelligence
We transform market data into strategic insights, helping businesses understand trends, anticipate changes, and make informed decisions to maximize sales performance.
Consumer Insights
Through advanced behavior analysis, we uncover purchasing patterns, preferences and emerging trends, enabling businesses to precisely tailor products and sales strategies to evolving customer needs.
Competitive Analysis
Our intelligence reports reveal competitors' pricing strategies, promotional tactics and distribution approaches, providing the knowledge needed to maintain a competitive advantage in your market.
Research Solutions
We employ comprehensive research methodologies to deliver insights that drive smarter business decisions and measurable sales growth.
Advanced Analytics
Our predictive models and sales forecasting tools identify opportunities and risks, enabling proactive strategy adjustments for optimal market performance.
.01
Market Expansion
We provide feasibility studies, demand analysis and risk assessments for businesses entering new territories, ensuring informed expansion decisions.
.02
Pricing Optimization
Our research determines optimal price points based on market demand, competitive landscape and perceived value to maximize profitability.
.03
Product Validation
Through pilot launches and A/B testing, we evaluate consumer acceptance and market potential before full-scale product rollout.
.04
Voice of Customer
Our surveys and focus groups capture authentic customer feedback to improve products, services and overall customer experience.
Frequently asked
questions
How does staffing solution work?
We specialize exclusively in sales talent with pre-trained professionals ready to deploy. Unlike general recruiters, we provide complete workforce management including payroll, performance tracking, and continuous sales training. Our candidates come pre-vetted with sales KPIs and CRM experience.
Where do you distribute products?
Our 5,000+ field team covers all 47 counties in Kenya, with intensive coverage in Nairobi, Mombasa, Kisumu, Nakuru and emerging markets. We maintain strategic partnerships with 3,500+ retail outlets and 200+ distributors nationwide.
Do you do digital marketing?
Yes! Our unique advantage combines digital marketing (social ads, SEO, content) with physical sales force activation. We track online-to-offline conversions and optimize campaigns in real-time using Salesforce CRM integrations.
What sales certifications do you offer?
Graduates earn:
- Certified Sales Professional (CSP)
- Salesforce CRM Specialist
- Digital Selling Certification
- Retail Execution Mastery
All programs include practical field assignments with our partner brands.
How do you get corporate clients?
Our corporate sales team leverages:
- A database of 15,000+ verified business buyers
- Government tender matching
- Bulk purchase negotiation frameworks
- Contract manufacturing introductions
We've facilitated deals worth KES 2.3B+ for clients since 2020.